Your Stories,
Taken to Heart
Our 2019-2024 strategic plan
See how we're bringing it to life below.
1 Customized digital services
We will create the personal, relevant, and engaging experiences that Canadians expect. Our goal is to make sure all Canadians see themselves reflected in our digital services while connecting them to the many communities and voices that make our country great.
CBC Yellowknife's major milestone: the first HD broadcast of CBC Northbeat
This huge achievement for the station and the region is thanks to a much-needed tech update.
CBC/Radio-Canada announces new partnership between National Film Board and Collab
Collab, CBC/Radio-Canada’s partnership program with public libraries, continues to grow.
2 Engaging with young audiences
We will become a leader in bringing the best content to our children and youth with the goal of enriching their lives and engaging them with their country.
MAJ launches a series called ABC Handicaps for young audiences
A series for young audiences, offering enlightening explanations about the everyday realities of people living with disabilities.
CBC/Radio-Canada celebrates Curio’s 10th anniversary
Over the past 10 years, Curio has emerged as an essential teaching tool that reaches millions of students and teachers across the country.
3 Prioritizing our local connections
This is the heart of our connection with Canadians. We will strengthen this connection with significant local and regional content that is relevant to people in their communities, and bring those communities to the rest of the country.
CBC News: Igalaaq available on Inuit TV beginning April 3
CBC News and Inuit TV announced a new partnership to support both broadcasters’ commitment to preserving and promoting Inuit languages through programming.
CBC News launches seven local podcasts across Canada
New podcasts spotlight local stories and answer listeners’ questions in two formats.
4 Reflecting contemporary Canada
We will reflect the range and richness of this country’s diversity, celebrating our different perspectives, and all the things that bring us together. We will do this in our staffing, as well as our content choices.
Panel discussion about Indigenous communities in the media
On June 15 at Quebec City’s KWE! Festival, our colleagues talked about how the media portrays Indigenous communities. A look back at the conversation.
CBC/Radio-Canada launches first-ever National Indigenous Strategy and establishes new Indigenous Office
The national public broadcaster will also commission a study of its past coverage to better understand its reflection and representation of First Nations, Inuit and Métis.
5 Taking Canada to the world
Anyone who watches Netflix or uses iTunes knows that today we live in a global market. If Canadian culture is going to be strong, it needs to be part of the global market from which Canadians now consume more content. We will ensure our country and Canadian creators are seen and heard the world over.
Radio-Canada and RTS partner up to share podcast content
Radio-Canada and RTS (Radio Télévision Suisse) are teaming up to offer listeners the best in French-language podcasts as they broaden their audiences on both sides of the Atlantic.
National public broadcasters ZDF and CBC/Radio-Canada announce renewed partnership
MOU focuses on trusted news and co-development of scripted, factual-entertainment and documentary programming.
Values
Creativity
"You always need to be creative to get your message across."
Wildinette Paul
Journalist
Relevance
"The opportunities are huge. It's an organization that wants to change, but that also wants to stay incredibly relevant."
Catherine Léger
Senior Manager, Marketing Communications and Publicity
Integrity
"I think when people think about CBC there is an immediate trust. Which is something that we do not take for granted, it's something that we built over time."
Nadia Kidwai
Host
Inclusiveness
"We are focusing on content and programming that reflect our community."
Leo Damian
Communications Officer